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Salaam Namaste Community Radio: A Decade of Community Service


Salaam Namaste Community Radio, a unit of the Institute of Management Studies (IMS) Noida, is the first community radio station serving Noida and Ghaziabad. Since 2009, the station has been a vital voice for various communities, including women, children, students, senior citizens, artisans, and social activists.


A Voice for All

Salaam Namaste was established with a clear mission: to be a medium of change within the community. The station has provided a platform for different groups to share their stories, raise concerns, and engage with vital social issues. Through this work, Salaam Namaste has played a significant role in transforming information about government programs and schemes into actionable knowledge, helping people access services and drive social change.


Key Programs and Initiatives

Over the years, Salaam Namaste has produced a variety of programs addressing critical social issues:


  • Child Labor: Collaborating with agencies like UNICEF, the station has raised awareness about the pressing issue of child labor, advocating for children's rights and education.


  • Women Empowerment: The Salaam Shakti program focuses on promoting women's rights and empowerment, earning recognition from the Ministry of Information and Broadcasting.


  • Skill Development: In partnership with the National Skill Development Corporation, Salaam Namaste launched the "Hunar Hai To Kadr Hai" campaign, promoting local talent and entrepreneurship.


  • Domestic Violence: The station worked with SMART NGO to address domestic violence, providing resources and support to affected individuals.


  • Girl Child Education: Through campaigns like #Har Kadam Beti Ke Sang with Room To Read India Trust, Salaam Namaste has promoted the importance of continuing education for girls.


  • Health Awareness: The station has been recognized for its efforts in spreading health awareness, particularly through initiatives focused on tobacco cessation and promoting healthy lifestyles.


These programs reflect Salaam Namaste’s commitment to addressing the needs and challenges of the community, making a meaningful impact through targeted, relevant content.


Recognition and Awards

Salaam Namaste’s work has been acknowledged with multiple awards over the years:


  • 2022: Appreciated by the Noida Authority for contributions to Swachh Survekshan 2022.
  • 2021: Awarded by the Ministry of Information and Broadcasting for promoting local culture through the Art Manthan radio program.
  • 2020: Honored at the South Asia Pacific Health Care Summit for Best Community Media in Health Awareness.
  • 2019: Received recognition from the Ministry of Information and Broadcasting for the Salaam Shakti program, promoting women’s empowerment.

These awards highlight the station’s dedication to using community radio as a tool for social good.


Collaborations and Impact

Salaam Namaste has built strong partnerships with various organizations to tackle important social issues. By working with agencies like UNICEF, UNESCO, and the National Skill Development Corporation, the station has been able to reach a broad audience and make a real difference in people’s lives.


Looking Forward

As Salaam Namaste celebrates over a decade of service, the station remains committed to its mission of community engagement. Station head Barsha Chabaria expresses pride in the station’s journey and looks forward to continued community participation and growth.


Conclusion

Salaam Namaste Community Radio has become an essential part of the Noida and Ghaziabad communities. Through its diverse programs, the station has empowered individuals, spread awareness, and driven social change. As it continues to serve, Salaam Namaste will remain a powerful voice for the community, bringing people together and making a lasting impact.

Issues and work hand in hand with themes of Indian Government and different agencies like Child labour ,Hunar Hai To Kadr Hai [National Skill Development Corporation ],Adolescence [BBC Media Action ],Domestic Violence [SMART NGO ],Child Marriage and Continuing Girl Child Education [CRA AND UNICEF],Mahaparv Matadaan [Election Commission of India ], Gender Discrimination[UNESCO], Swach Noida Campaign[Noida Authority],Anubhav Radio Series for Senior Citizens [Vigyan Prasar, Government of India],Yoga Awareness [Ministry of Aayush], Career Awareness [CEMCA] to name a few amongst them …and this is just the beginning .With more of Community participation we look forward for a long glorious journey of Community service.





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